Here is a bit more info, the website thinks the attack came from a third party ad source and not from their site, but regardless I was bombarded by:
Two trojans that avast successfully intercepted.
Virtumonde which made it through and installed, but was soon thereafter successfully removed by spybot.
Internet Speed Monitor which caused a bunch of pop ups & IE to start on its own.
I removed the Internet speed monitor through add / remove which has happened before, and the two trojans never installed.
The only thing that made it through was Virtumonde, which although apparently now removed from my system, has left avast seemingly messed up with the restart error. Also I have tried full avast uninstall and reinstall and it does not solve this issue.