No, bob3160, I do not think that, but users should have a choice and eventually pay a small fee to get rid of ads.
Besides there is the argument of ads being potential malware and we want to be protected against that, not being pushed to get our malware encrypted from ever changing random urls. Here I think third party ads must always be blockable.
Or will the situation become resembling commercial TV where you have forgotten the plot of the TV series after a 15 minute ad-break. With 12 big players in the market you have a choice, with a monopoly it is slowly becoming a take it or leave it situation, you cannot even choose with your wallet there. Rather have 15 minutes of ads a day as starters, in what time I can visit a certain place and then continue adfree.
polonus