If you are going to call your product the "Ultimate" edition, then include mostly everything besides maybe a massive feature. Listen its easy to see ya'll want to make money. Cool. We live in a capitalistic society. But 24$ for battery saver? Really? Its worth is over a third of the entire suite? Just include it in Ultimate. Breachguard for 25$? Great.
So you buy ultimate and I still have to see a "Oh...you paid for the best package? Yea this feature is locked....sorry. looks like you don't have battery saver.....but just pay us on top of the 70$ a year you just did for this minute little feature that we are trying to squeeze the maximum profit out of pretty loyal consumers. Eh shitty business imo. When does it end? Never. By 2030, there'll be 30 modules. 18 included in Ultimate, and for the low price of 250$ (25$ x 12) extra, you can all functionality! Wow. What a deal!
Charge what you want for individual modules. But don't call something Ultimate, which we, as the majority, accept as all encompassing when it comes to features in a product. Its the ultimate package. The top tier. The higher grade.
Its clearly visible psychological marketing. Rant end. Nothing with change.
