As expected from Lifehacker, the taste is rather geeky. Probably for their taste, JetAudio is more for mass market, if it's not from larger companies such as Apple.
I still happen to like jetAudio (Don't let the word audio fool you.)
Yes, it's all-round media player now...the name simply indicates that it has been around for quite a long time now. I used to have it on my PC but nowadays I get rather "geekier."