Hi forum friends,
But as with every technology there could also be tremendous benefits of this technology. The ISP has not always to take sides with "the robber barons" but could also use this to make the Internet a more secure place and a better user experience. Just imagine we have a machine in the City of London that is being abused to attack scroogle search servers through malvertisement actions, and that machine is not longer owned any by the legitimate user/owner thereof and has been now zombied by fraudulent malcreants that hacked/exploited the browser of that machine's user. Now with the use of the new technology the ISP could inform the legit user of that machine he could/should do something about his machine being part of a malicious bot net. Not only the user will benefit (do not know he is really interested, but he better should be), Google is glad because it does not any longer loose gigantic sums of revenue out to malvertisers and SEO scammers/leechers/fraudsters and the owner of the Scroogle servers would be glad because he does not have to block full IP ranges to avoid abuse or even worse (denial of service with his 6 servers compared to the Google park). So where is the technology being used for is our big question, dear forum friends, because the white knights in shining armor sure know what to do, take the bad apples out rather than harass/restrict the average user. I know that ISPs do positive things, I once was warned about a ping-sweep that took place (UK site webmasters can be quite easily feel irritated) and one would get a warning, we could establish the source of it and everything was OK. Positive feeling both for those that offer the service and a very positive user experience. Because sometime one is blocked from a particular service because someone in the same IP range did mischief and you have to mail, explain the situation and ask if they could unblock for your particular address. Now with the new technology this all could be much easier, better filtering, better targeting, but as I said it is all about for what it will be implemented - for good or for bad?
polonus
p