I'm a little confused and bewildered by all the complaints.
With all due respect, Bob, I'm surprised that you are surprised. You are no strangers to computers and software, pop-up ads
always generate bad feedback from a minority of people. But they get used in a calculated way because, as I said, its a minority that does not like these things.
You get top notch protection and it's free. You get zero garbage shoved down the throat when you install it
QFT. But I would also prefer zero garbage
after I install it as well. And that is what I consider pop-up ads like this to be, garbage.
and you're complaining about an infrequent sales pitch about getting the Pro or Internet Suit at a reduced price 
Yes, I know, my temerity knows no bounds, but I want such a thing optional, always.
Maybe it's time we all realized that you can't get something for nothing. It's a fact we should all be aware of. 
Sorry, but I do not think I am looking a gift horse in the mouth by wanting something like this less obtrusive. I and everyone else who has anything bad to say about this should realize we are a minority and our opinion could easily get brushed aside here, and if it does, I'm not off running to another solution....I just don't like it and would like a way to opt out of pop-up offers if possible, and don't want to see this start a trend.
This all said....I have only seen it once (anyone seen it more than that yet?) and if it was a one time thing, we are all kind of getting our panties in a bunch over nothing.