I appreciate Negeltu's point... some folks never bother tweaking AV programs etc, because they are either computer illiterate or just plain lazy.
Quite a few of my friends (esp. the older ones or disabled) only know how to use email and a browser (and barely at that). These friends are vunerable to malware because they have a habit of getting suckered into downloading stuff that they shouldn't (esp. pop-up windows advertising spyware etc). They need (excuse the expression) "idiot proof" software that will protect them to the max, with zero complexity to them--as they would otherwise get overwhelmed.
So I help those friends by installing avast in "idiot proof mode'' i.e. auto-update and silent mode and also by installing firewalls, script-blocking etc. The simpler, the better. You'd be surprised how many of my friends had previously used other av programs and hadn't even bothered to set them up to auto-update, or renew their AV subscriptions. (as they didnt know better).... Actually, I think that there must be quite a large market for "idiot proof-all-in-one" security software for these folks--such that the less they have to interact with setting up the software, the better, otherwise they'd screw things up. I guess for them, that's why AOL etc., exists. It does seem like quite a few ISPs have now picked up on this market by now offering server-side anti-virus filtering for their clients' emails. Hmmm, I wonder how that translates in a loss of sales of retail boxed AV programs. Must make some dent, I'd imagine.
I think the new avast skinless 1/2/3/4 menu option is a step in the right direction for some of my friends who aren't tech savy and aren't able to figure out what the fancy icons mean on *some* of the skinned panels. Don't get me wrong though--for the advanced user, the skinned panels with the icons are great (I like them)--but for those who need things spelled out -- the simpler the better.
Well, that's my rant for the day

From a happy avast user!
