Many friends are using Avast, but:
1) none of them knows about the AdBlock
2) include the PUP is not convenient, would like to do it with one button for all screens and scan (many people want to increase protection)
Antivirus could offer include AdBlock when launch the browser.
Also worth adding Express Setup when Avast in installation process.
Should fix these inconveniences in future versions, it will be more convenient.